# Wyndham Group sees 25% Increase in Sales with Sanas

## **The Wyndham Story**
Wyndham Hotels & Resorts, a global hospitality leader headquartered in New Jersey, operates a vast network of over 9,200 hotels across 95 countries and six continents. With 25 diverse brands and a loyal base of 112 million members, Wyndham continues to set the standard in the industry.

---

## The Challenge
Accent-related communication barriers were limiting Wyndham’s ability to maximize revenue growth. These challenges impacted agent-customer interactions, leading to lower booking conversions, reduced membership enrollments, and inefficiencies in sales transfers and collections. To drive better results, Wyndham needed a solution that would enhance communication and improve agent performance.

---

## The Solution
In its pursuit of digital transformation, Wyndham discovered Sanas at a CCW event. Sanas’s AI-powered real-time accent translation technology seamlessly aligned with Wyndham’s commitment to superior customer experience. By improving clarity in conversations, Wyndham saw higher conversion rates, smoother sales transfers, and a notable boost in both agent and customer satisfaction.

---

## The Impact
- 50% increase in converting hotel bookings
- 42% increase in sales transfer

> "Sanas's pioneering technology aligns perfectly with Wyndham's broader efforts to be genuinely customer-centric."
>
> **Michael Mahar** | SVP, Tech & Digital Services, Wyndham Hotels & Resorts

### About Wyndham
The largest hotel franchisor in the world, with 9,100 locations.

[wyndhamhotels.com](/content/customer-stories/www.wyndhamhotels.com)

**Industry** Hospitality  
**Founded** 1981  
**Size** 9000+  
**Using Sanas since** 2023